Tuesday, April 10, 2012

Move over, Antoine Dodson! The ironically racist Internet presents Sweet Brown



My latest post on Clutch magazine:
I believe Sweet Brown found a place on the popular Gawker site today for nearly the same reasons. It’s her bright head scarf. It’s the gold teeth that keep flashing as she speaks. It’s the way she unabashedly calls on her god. It’s the way she says Lord Jesus, it’s faahr! in a drawl that speaks of the backwoods. It’s her emotionalism. It’s her very name: Sweet Brown. 
Sweet Brown is so country. So poor. So uneducated. So (stereotypically) black. For most video watchers, so other. And that makes her not a recipient of sympathy, but ridicule. (Is it just me, or at about :13 do you hear someone in the KFOR newsroom tittering?) But knee-jerk amusement at the “other” may keep us from asking critical questions. Read more...

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